Cocaine & Rhinestones,” an Addictive, Sparkling Podcast About Country Music

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In 1975, Loretta Lynn, by then an established country singer-songwriter for more than a decade, released her single “The Pill.” At that point, Lynn had won hearts and raised eyebrows with songs like “Don’t Come Home A-Drinkin’ (with Lovin’ on Your Mind),” whose themes are self-evident, and “Fist City,” warning a woman to stay away from her husband. (“You’d better move your feet / if you don’t want to eat / a meal that’s called Fist City.”) “I was the first one to write it like the women lived it,” she has said. “The Pill,” which she didn’t write but performed with gusto, is a wife’s celebration of freedom: “I’m tearin’ down your brooder house, ’cause now I’ve got the pill.” The song—like several of Lynn’s singles—was banned. In “Cocaine & Rhinestones,” an opinionated, feverish, wildly entertaining podcast about twentieth-century American country music, written and hosted by Tyler Mahan Coe, we learn why, from a progressive guy with an arsenal of doggedly presented research.

Coe, thirty-three, grew up in country music; his father is the outlaw-country artist David Allan Coe. In childhood, Tyler travelled with his dad’s band; in young adulthood, he played rhythm guitar in it. He now lives in Nashville. When I asked him how he turned out so centered after a peripatetic upbringing among outlaw-country musicians, he paused and said, “Well, I’ve done a lot of acid.” Also, books: as a kid on the road, he’d disappear into stuff like James Clavell’s “Shōgun”; he’s still an obsessive reader, often of the kinds of books that have never been digitized and may never be. “Cocaine & Rhinestones” references a thorough bibliography. For “The Pill,” this includes Lynn’s memoir, “Coal Miner’s Daughter,” and the collection “Feminists Who Changed America, 1963-1975.” (Coe, who is currently working on the second season of the show, was recently invited to use the archives in the Country Music Hall of Fame, where, he wrote in an e-mail, there “are at least 500 unwritten books in that data and probably closer to 1,000. . . . Half or more of those books will not be written.”)

The podcast has a distinctive, essayistic sound, narrated entirely by Coe and delivered in a tone somewhere between that of a news anchor, Jonathan Goldstein on “Heavyweight,” and a prosecutor delivering a closing argument. I often laugh while listening, admiring his zeal. In the “Pill” episode, Coe begins by talking about the “Streisand effect,” in which an attempt to stop the public from being exposed to something makes it go viral, and goes on to discuss the Comstock laws, on obscenity; the history of contraception in the U.S.; a bit of Lynn’s biography, and the lyrics and authorship of the song—all to set up why “The Pill” was banned. “I’m about to prove it wasn’t a knee-jerk reaction to a country song about birth control,” he says. He proceeds forensically, playing clips of songs by men about birth control and abortion. “Pretty gross,” he says of a callous Harry Chapin lyric. “But it was not banned.” None of the men’s songs were. There’s a double standard in country music, he explains: “Men have to go way over the line. All women have to do is get near it.” He plays samples of banned songs by women, including Jeannie C. Riley’s hit “Harper Valley P.T.A.,” about a mother telling off a bunch of small-town hypocrites. (Mind-blowingly, Coe gives that song a three-episode deep dive later in the season.) By the end of the episode, he’s proved his point, case closed: “Female artists have their songs banned simply for standing up to society, or for fighting back.”

 

A primary thrill of listening to “Cocaine & Rhinestones,” for me, a classic-country fan of modest insight—I love Hank Williams, Sr., Johnny Cash, Loretta Lynn, and Patsy Cline; I’ve watched a few bio-pics; as a kid, I was fascinated by “Hee-Haw”—is the education it provides about other, less familiar artists, whose music is immediately, viscerally appealing. (Plenty of music lovers know all about the Louvin Brothers and Doug and Rusty Kershaw; I did not.) Another is that it provides cultural context; each story reflects larger themes about the artistry and business of country music. And Coe’s writing—like a good country song—is provocatively zesty. “Those bastards” deregulated radio in the Telecommunications Act of 1996; Buck Owens’s vocal delivery is “stabbed-in-the-back-sincere”; a racist song about the horrors of school desegregation “ends with a chorus of, I assume, ghost children, singing ‘My Country ’Tis of Thee.’ ”

In one of my favorite episodes, about Bobbie Gentry’s eternally mysterious “Ode to Billie Joe,” from 1967, Coe says, “You can tell it isn’t going to be a normal song right away, from those wheezing violins on the intro.” The arranger “was working with an unusual crew of four violins and two cellos.” One of the cellists plucked his notes, “while the rest of the strings weave in and out in response to the unfolding drama.” The end is “cinematic”: the strings go up, “with the narrator going up on Choctaw Ridge to pick flowers,” and down, “when the narrator throws the flowers down off the bridge.” We hear them, falling and eerie, and they give us chills. In the past, I’d tried to resolve my intense feelings about “Ode to Billie Joe,” a staple on my childhood oldies station, by trying to figure out what the narrator and Billie Joe were throwing off the Tallahatchie Bridge; by reading about Gentry; and even by watching the horrible 1976 movie made to capitalize on the song’s success. None of that was remotely satisfying, but listening to the “Cocaine & Rhinestones” episode is: Coe both celebrates the song’s mystery and provides insight into its strange power.

I asked Coe about his style; he doesn’t sound like many other podcast hosts. “I would describe it as ‘performative,’ ” he said. He was influenced by “the Radio”—dramatic radio shows from his childhood—“specifically Paul Harvey, ‘The Rest of the Story’ ”—which, when I heard it in the eighties, felt like it had been beamed there from the forties—“and Art Bell, the guy who does ‘Coast to Coast AM,’ which has gotten super political and weird now, but when I was a kid it was on AM radio overnight, which meant clear airwaves; you could pick it up in most of the country.” Bell had a “weird voice,” Coe said, and listeners would call in to talk to him things like about ghosts, alien abductions, and telepathy. “We had a driver who loved listening to it,” he said. “You’d be driving through the night to the next town, through the middle of nowhere, just the headlights on the road ahead of you in the complete darkness, and all these adults are on the radio having these conversations about this stuff, and they sound dead serious.” That mood made an impact. On “Cocaine & Rhinestones,” he wants to evoke a sense of it. He records his vocals overnight, in a basement, when it’s quiet outside. “Just me alone in the dark, talking into a microphone,” he said.

 

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